Search Results for: hispanic

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Highlights from the 2014 Hispanic Market Overview presented by López Negrete Communications focused on Hispanic consumers’ adoption and use of smartphones....

May 19, 2014 by Experian Marketing Services

Initiatives from Experian Marketing Services ensure high quality measurement science drives deeper, actionable consumer...

June 11, 2015 by Experian Marketing Services

Insights from the 2013 LGBT Consumer Report show that the LGBT consumer is younger and has higher per capita discretionary...

June 17, 2013 by Experian Marketing Services

The Latino Influence Project came about because we wanted to prove if Hispanics really are influencing the mainstream or...

November 21, 2012 by Experian Marketing Services

Income levels are important to consider when targeting consumers, as is determining the amount of money they have left over for non-essentials after the...

July 20, 2012 by Experian Marketing Services

Facebook has become a cultural phenomenon over the years and an object of affection for marketers to connect with its users. Experian Simmons has...

May 17, 2012 by Experian Marketing Services

On April 22nd, Americans and many of their terrestrial counterparts in countries around the world will celebrate Earth Day, a tradition that was started...

April 17, 2012 by Experian Marketing Services

The most effective way to segment a back-to-school audience is to include basic data elements with a segmentation methodology that recognizes the lifestyle and...

August 1, 2011 by Experian Marketing Services

Same-sex marriage is a hot button topic no matter on which side of the issue you stand. But there can be no denying that...

May 19, 2010 by Experian Marketing Services

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