Consumer Insights
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Generation Z will soon represent a large portion of U.S. buyers and borrowers, creating an opportunity for financial institutions to engage with them...
In my last post, I focused on how the rise in personalization, driven by consumers’ increase in digital consumption, is influencing consumer desire to...
By: Linda Connor, Vice President, Marketing, Experian Over the years, I have increased the use of my mobile phone as my primary device for...