8 Don’ts And 1 Do – When It Comes To Marketing O...

Posted on Jul 31 2011 by
I recently asked some of my entrepreneurial friends what online marketing drivers have been the most ineffective for their business and why.  (Included in the sampling are a small business wholesaler, a retailer, a realtor, an accountant, and a baker just to name a few.)  Here are the most common answers. 1. DISPLAY ADVERTISING Most often, display advertising, especially on a CPM basis, is pretty tricky.  This is...


Technologies for Small Business...

Posted on Jul 26 2011 by
The world of technology is ever-changing. New ideas are emerging in the marketplace each day. Here are a few of the promising technologies you should expect to be using for your business in the near future. QR codes A QR code (abbreviated from Quick Response code) is a specific matrix barcode (or two-dimensional code) that is readable by QR bar code readers and camera phones. The code consists of black modules...


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This blog is written and managed by the Experian Small Business Marketing business unit. We are dedicated to helping small businesses market smarter using targeted mailing lists, email marketing software, market profile reports, and print and mail services.

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