Business Advice
Women Business Owners Face Challenges Getting Capital...
In this post, Experian takes a closer look at specific challenges women business owners face gaining access to capital for their...
Your planning strategies now in light of new tax law...
With the Tax Cuts and Jobs Act of 2017 making dramatic changes in new tax law, business owners should be asking themselves how to...
Will a credit freeze on my personal credit report affe...
Consumers are being urged to monitor and lock or freeze their credit profile, but how should small business owners respond? Will a freeze impact...
Why should small businesses still use direct mail mark...
Small businesses who send direct mail advertisements to their customers find this to be a highly effective marketing strategy. Where emails can be deleted immediately or never even looked at, people still head to their mailboxes daily. According to the United States Postal Service, 98 percent of people retrieve...
Two Business Mistakes To Avoid When It Comes To Your E...
When it comes to your employees, avoid these two common business...
A Must Read If You Are Thinking Of Working With Family...
4 ways to navigate launching a new business with a family...
Ask for customer reviews to help manage your online re...
Today’s social media platforms represent enormous opportunity as well as enormous risk, as users increasingly share their opinions about businesses they frequent. If you aren’t paying attention to what your customers are saying about you online, then you’re leaving yourself open to their negative comments, while also potentially losing...
Manage abandoned shopping carts with strategic email c...
Getting buyers to your Website is only half the battle in terms of your online marketing efforts. Once they’re there, you want them to buy — not click elsewhere or, worse, get nanoseconds away from a purchase only to abandon their shopping carts. It’s these abandoned carts that can...
Advantages of Direct Mail Marketing...
A business’s success in Direct Mail Marketing depends on the type of the business and how diligently it is done. There are certain businesses that are a great fit, especially the ones that require building a local presence or presence in defined geographies. However, there are certain businesses that...