A dealer marketing solution to drive your business
Experian Automotive Intelligence EngineTM
Experian Automotive
Our game-changing solution can accelerate your dealership’s profits.
Experian’s Automotive Intelligence Engine can help. By combining marketing insights, strategy and messaging, with audience targeting and campaign results measurement, we help dealers find, reach and retain more customers than ever before. Say goodbye to guesswork and say hello to data-driven marketing strategy.
Pinpoint demand in your market with model-level vehicle sales, online traffic analysis, demographic and lifestyle insights. Generate efficient marketing strategies and powerful multi-channel media plans along with messaging that engages and converts.
Double your opportunity with Experian’s new Conquest prospects across your markets by make/model, lease/loan status, geography, demographic and more highly predictive variables. Drive Loyalty with audiences based on automated monitoring of vehicle/life events in your owner base- Even get CRM alerts when they're projected to be in-market.
Sales-based attribution with campaign market share and ROI enable you to adjust strategy for optimal results. Market-level sales match-back gives you the unique ability to identify both your share of a target audience’s vehicle purchases and know how many went to your competitors.
Find out how Ciocca Dealerships is using the Experian Automotive Intelligence Engine to boost their ability to find, reach and retain more customers than ever before.
Schedule a demonstration of insights into your market.
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