ConsumerView Energy & Utilities

With increasing competitive and regulatory pressures, energy and utility companies need to know more about the consumers using their services. Who are the best prospects for new and non-traditional services? Differentiating those most likely to be interested in energy-savings or environmentally friendly products and services can help identify candidates for various programs or paperless statements. Knowing how to talk with them or what will resonate is also important and can impact program effectiveness. In addition to providing the Experian GreenAware segments and Touchpoints, this bundle includes consumer demographics such as age, gender, marital status, presence of children, home ownership, length of residence, dwelling type, income, even political affiliation and Mosaic USA lifestyle segmentation. The Energy and Utility bundle also delivers profitability and underbanked scores, current home value estimates and property characteristics including year built, square footage, exterior wall and heat type.

Price: $124 per thousand records uploaded

Data elements included in this bundle:

  • Date of Birth/Combined Adult Age                           
  • Gender Code                                                
  • Marital Status                                             
  • Combined Homeowner                                         
  • Dwelling Type                                              
  • Length Of Residence                                        
  • Number Of Children (Maximum Of 8 Children Per Household)   
  • Number Of Adults In Household                              
  • Multi-Company Direct Mail Responder - Living Units Level   
  • Occupation Group                                           
  • Individual Education                                       
  • Political Affiliation                                      
  • Presence of Children 0-18                                  
  • Buy American                                               
  • Show me the money                                          
  • Go with the flow                                           
  • No time like the present                                   
  • Never show up empty handed                                 
  • On the road again                                          
  • Look at me now                                             
  • Stop and smell the roses                                   
  • Work hard, play hard                                       
  • A penny saved, a penny earned                              
  • It's all in the name                                       
  • Estimated Current Home Value                               
  • Property Indicator                                         
  • Land Square Footage Ranges                                 
  • Building Square Footage Ranges                             
  • Exterior Wall                                              
  • Home Heat Type                                             
  • Improvement Value Ranges                                   
  • Year Built (Enhanced)                                      
  • Mosaic Household                                           
  • ChoiceScore Bundle                                         
  • ChoiceScore Prospect Segment                               
  • ChoiceScore Prospect Model Score                           
  • ChoiceScore Good versus Bad Score                          
  • Estimated Household Income Ranges
  • ConsumerView Profitability Score                           
  • GreenAware                                                  
  • Digital Dads                                               
  • Digital Moms