Originate Credit Applications

Make measuring credit risk easier and more profitable

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Analytics and Automation Improve Your Credit Decisions

Process and manage credit applications and loans with greater ease. Experian’s origination products analyze risk, automate the underwriting process and improve data management for measuring credit risk and better decisioning.

Process loans and credit applications with the following products and services:

Baker Hill Origination

Bank2Business® - Target specific segments most likely to convert and determine which customers should get which offer through which channel.

Bank2Consumer® - Manage, analyze and decision consumer credit requests faster and with more consistency.

Bank2Dealer® - Process and decision risk on indirect consumer loan applications from your network of dealers.

Decisioning as a Service

Decisioning as a Service is a streamlined delivery method engineered to help Experian clients gain greater value from data and decisioning products. It does so by providing flexible, real-time, access to more data sources, attributes, scores and analytics.


Prequalify consumers for credit in real time - enabling you to match consumers to loan options at the point of contact. Engaging consumers online, on the phone or face-to-face when they are engaged and most likely to respond will generate profitable leads for you.

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