Tag: identity

Loading...
Experian talks the future of identity with AdExchanger...

Experian Marketing Services and Data Quality President Genevieve Juillard recently sat down with Zach Rodgers, host of the AdExchanger Talks podcast to discuss the...

Read More Experian talks the future of identity with AdExchanger
Making a connection through identity resolution...

As marketers, we need to create a connection with our customers. We need to deliver messages that are relevant to them and reach them...

Read More Making a connection through identity resolution
Experian is helping marketers gain a more complete und...

Turn identifiers into identities Identity has always played an essential role in understanding who your customers are and ensuring a positive consumer experience. However,...

Read More Experian is helping marketers gain a more complete understanding of their audiences
The power of deterministic data: 5 ways you can benefi...

An individual’s identity has become more and more central to the consumer experience. In an age of individualism, customers want advertisements that are relevant...

Read More The power of deterministic data: 5 ways you can benefit
Keeping up with consumer identity...

Every day it seems, mobile device fragmentation increases. With consumers spending their time online across multiple devices – phones, tablets, over-the-top TV devices, gaming...

Read More Keeping up with consumer identity