Tag: Advertising

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Personal skill development for marketers to foster a broader view of the industry is critical to marketing programs...

January 13, 2017 by Liz McLemore

Amazon Prime Day was a huge success for Amazon and the retail industry overall. Check out our post sale event analysis....

July 17, 2015 by Experian Marketing Services

Facebook just announced they will support animated GIFs creating major opportunities for marketers....

June 4, 2015 by Experian Marketing Services

John Fetto answers frequently asked questions about the TV watching habits of consumers based on from our Cross-Device Video...

October 8, 2014 by Experian Marketing Services

With the explosion of smartphones and digital tablets and the steady rise of Internet-connected televisions, gaming consoles, and more, consumers are increasingly watching online...

May 6, 2014 by Experian Marketing Services

Device recognition will be yet another technology challenge for marketers but has the potential to overcome many key tracking, measurement and privacy issues with...

April 16, 2014 by Experian Marketing Services

What marketers need in order to lay the groundwork for success in their online advertising...

February 20, 2013 by Chris Beirne

An Experian Marketing Services study shows niche social networks significantly increased market share of all visits to social sites....

October 5, 2012 by Experian Marketing Services

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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