Tapad
It’s been over a year since Google announced they’d be deprecating the third-party cookie and in that time there’s been a major focus on...
Tapad launches global privacy-safe solution to provide continuity in the absence of third-party cookies Switchboard, a module within The Tapad Graph, will connect emerging...
Adapt with Tapad, a part of Experian Leading browsers have made public announcements and technical deployments to reduce the digital advertising accessibility of third-party...
With the emergence of email addresses as a currency for brands to communicate with their consumers offline; attaching email data to in-store purchases lays the groundwork...
To our valued customers and partners,It’s been an exciting week here at Tapad! As announced in a press release this morning, Tapad is now...
Addressable TV has been through a transformation in the past year. Streaming content has become the most coveted space for creators and advertisers with...
For the past several years ad-tech defined the value of identity at the individual level; made possible by the evolution of data, technology and...
Overview Chartable leverages The Tapad Graph to improve cross-device attribution rates and remove non-addressable IPs for clients. Challenge Chartable needs to differentiate between consumer...
Marketers are always looking for creative ways to get the most out of their digital marketing investments. While there may be different paths to...