All posts by Lisa Hackemack, Senior Product Manager

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Data-driven marketing for credit unions...

There are more choices than ever when it comes to banking and lending. In fact, according to the FDIC, there are nearly 5,000 banks...

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Understanding the value of first-party data matching...

What is the most valued asset an advertiser has? Is it their brand? Is it their inventory? Is it their ever-improving website?  The answer...

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