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Increase your profitability with more effective decisioning. |
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A business case for optimization – Maximize profit through true customer-level decisioning
In today’s competitive environment, companies are looking for ways to increase profitability and to better manage performance through more effective decisioning. With a growing number of choices, products and types of customer interactions, it is critical to truly balance individuals’ preferences with your financial goals and operational realities.
Our industry-leading and patented solution, Marketswitch OptimizationSM, addresses this challenge. It is being used by major companies around the world, delivering 20 percent to more than 50 percent performance improvements.
At this Webinar, we will show you how we solve complex decisioning problems for marketing and risk-management activities:
- Understand the challenges and approach to managing optimization at the customer level while maintaining a coherent portfolio view
- Maximize profit while simultaneously satisfying real-world constraints, such as sales targets, revenue goals, marketing constraints and risk tolerances
- Use advanced scenario analysis to evaluate the financial impact of marketing and credit risk strategies – before committing limited resources
At the conclusion of the Webinar, there will be a question-and-answer session. Don’t miss this opportunity to learn about Experian’s breakthrough optimization solution.
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Presenters |
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A business case for optimization – Maximize profit through true customer-level decisioning
Peter Accorti, senior director, Decision Analytics, Experian
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Company profile
Press room
