Media & Entertainment
Better content. Engaged audiences. Higher ad sales.
You want to increase audience engagement and grow ad sales…we know how to get you there. Your content rocks. Now power yourself with the insights to understand how and where your audience wants it delivered. We know if your audience uses an iPhone, iPad or Samsung, so you can format your content in a way they’re sure to rave about. Want to go beyond that? We can get you there too; we know your audiences’ attitudes, behaviors and brand preferences. What’s not to love? Monetizing your content has never been easier.
- Audience Profiling – Your traditional media metrics are great, but the unrealized value of your properties lay in the uniqueness of your audience - their demographics, behaviors, attitudes and engagement. We’d love to help you unlock that value with actionable insights about your audience. We can help you combine online data with offline brand preferences and attitudes so you can understand how your target audience behaves across all media platforms.
- Audience Engagement – Now more than ever, your audience wants to love you. We can help you connect and engage with your audience and build them into vocal brand advocates. Get more Likes on Facebook, reactivate lapsed subscribers, encourage sharing your content. We’ll make it happen for you.
- Ad Sales – Programatic buying…yeah, we get that. But you’ve got sales people for a reason and we want to make them rich. We’re the experts in cross-platform media insights powered by the deepest set of consumer behavior. We’ll help your sales teams be more effective in selling your unique audience.
Learn more about Marketing Solutions for the Media and Entertainment Industry
Getting the right audiences to connect with the right advertising has never been easier. Contact us today to get started.