Experian Marketing Services Consumer Insights & Targeting Leadership Team
Read about our Consumer Insights & Targeting leadership team below, or jump to a particular business unit using the menu at the right.
Rick Erwin, President, Consumer Insights & Targeting
" 'Algorithmic Advertising' will drive all media spend within a decade"
Since the early 1990's, Rick has been working with clients to optimize their marketing budgets through the use of data with advanced analytics. His work now focuses on bridging the worlds of database marketing and "big data". When he is not working, Rick is either 100 feet underwater on a coral reef, or attending his 1000th Indian Princesses weekend campout with his daughters.
Anne Doherty, Senior Vice President – Sales & Service, Consumer Insights & Targeting
“Marketing forward is knowing tomorrow’s trends today”
Anne has spent the last 18 years helping marketers see future opportunities, while architecting solutions that drive incremental revenue right now. Her responsibilities include building a world-class sales and service organization, enhancing existing client relationships and strengthening Experian Marketing Services’ position as a leader in the marketplace. After hours, you’ll find Anne cheering for her kids at sporting events, volunteering at their school, or shuttling them from one birthday party to the next. Anne also has a passion for decorating and home design.
Kevin Dean, Vice President – Product Management, Consumer Insights & Targeting
“Marketing forward is building solutions today that will make a difference for decades to come”
For over 20 years, Kevin has led product management organizations focused on exceeding the needs of data-driven marketers. He is a product strategist and visionary who helps marketers stay a few steps ahead of the competition by leveraging the best of what data and insights has to offer. In addition to setting the pace of change for the Data & Analytics division, Kevin is the proud father of two, an avid golfer, and an optimistic fan of the Cleveland Browns and Indians.
Judy Macior - Vice President, Compliance, Consumer Insights & Targeting
“Marketing forward means embracing industry best practices and your company’s information values.”
Judy has provided compliance thought leadership to clients for more than 25 years. Currently she is focusing on a variety of privacy and data governance topics. After hours you can find Judy in the Dojang perfecting her roundhouse kick or in downtown Chicago with her family at one of our city’s many local attractions.