4 steps to a successful acquisition campaign

It’s official: digital consumers are more confident than they’ve been in years. Now is the time to start reaching out to these spenders to grow your consumer base. Learn how to take advantage of addressable cross-channel targeting tactics to deliver personal and relevant messaging to individual prospects based on high-definition profiles of your most valuable customers. You’ll also hear about some best practices employed by today’s top marketers.

During the webcast, we cover the four basic steps it takes to ensure acquisition campaign success:

  • Create an actionable target
  • Make it personal
  • Integrate across channels
  • Measure performance

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