2010 Economic Outlook Report
Vivid insights into consumer financial behaviors and attitudes including complete profiles of the new Economic Outlook consumer segments.
Recovery from the Great Recession has continued to prove a challenge to marketers and understanding the various ways that consumers have been personally affected by the economic downturn is key to making the best of tough times. Experian Simmons helps marketers move forward with the development of the new Economic Outlook consumer segmentation system that explores in vivid detail the attitudes and behaviors of Americans when it comes to the U.S. economy, personal finance and consumer spending. The 2010 Economic Outlook Report provides marketers with a detailed view of consumer finances in the current economy, including an in-depth analysis of the five Economic Outlook segments and a map of markets that are under-banked.?