Fraud prevention and identity management start even before you engage a customer through your marketing and advertising activities. Experian can help you build that trusted relationship from day one. We’ve gathered the world’s strongest collection of identity and behavioural information, backed by our own expertise and advanced analytics, to help you effectively attract and engage customers.

Building a marketing strategy and plan that meets business objectives and satisfies customer demands is becoming increasingly difficult in today’s omnichannel environment.

Experian understands that balance and applies our expertise and best practices to help you achieve both.

Customers want to

 

 

Hear about the products and services they need and want, at the right time

 

 

Communicate through their preferred channels    ......................

 

 

Avoid time spent sifting through irrelevant communications

 

 

 

 

 

Businesses need to

 

 

Use the cleanest, most reliable data to identify the best prospects

 

 

Customise offers as needed with the most relevant content

 

 

Get the most out of marketing — and boost profitability

 

 

 

 

 

 

How It’s Done

Experian makes it happen through better targeting and pre-screening. Our smart data processing and file linkage technology help ensure you’re working with clean data, for better searches and more relevant results.

 

Experian offers products and services that support your efforts across the entire customer journey, from your initial marketing activities to everyday customer interactions. ......... .......... ............. ............ ...............

Sign-Up: Account Opening