Webinar Details

Event Title

Chipping Away at EMV Myths


Thursday, Nov. 12, 2015
11am PT, 2pm ET


1 hour

Webinar Ondemand

As a growing number of businesses and consumers across the U.S. are learning and adjusting to new EMV credit cards, many still question the impact EMV will have on protecting consumers and businesses from increasingly savvy and sophisticated criminal fraud rings.

The majority of executives support chip-and-signature – an Experian survey found that 59 percent of respondents said that EMV is an important part of their company's payment strategy. That being said the new credit cards are much safer in the store, but they don’t do anything to prevent online fraud. Data from other countries who have already made the switch have shown online fraud rates increase in the following years as a result.

Join Experian and our panel of experts as we look at how businesses are faring one month into the EMV liability shift:

  • What does the EMV system really mean for merchants in the U.S.?
  • What impact will the shift have on holiday shopping? 
  • Are online fraud rates changing one-month into the shift? 



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