
Provide a full-range of services, online transactions, speed, and convenience that build member loyalty and position your credit union as your members’ primary financial institution.
Your members are also someone else’s customers
Competition for customer loyalty is fierce, and savvy consumers know that the next best offer is just around the corner. It costs 6 to 7 times more to acquire a new member than to retain an existing one. Retaining 5 percent more of your best members can boost profits by as much as 100 percent. Experian offers trigger-based products that keep you updated on member activities to effectively cross-sell your services and reduce member attrition.
Improve your consumer list performance by precisely targeting your prospective credit union customers. With VeriScoreSM, Experian's custom analytical solution, you get multiple campaign applications, including ITA acquisition for credit cards, insurance or loans; pre-approved acquisition campaigns; and thin-file, no hit applications.
Provide more timely and consistent credit decisions. Fast StartSM Scoring Models is Experian’s client-hosted generic scorecard solution, combining empirically derived, industry-specific models with support and consulting services.
CredinomicsSM is a revolutionary new approach to strategic business planning that keeps you in control and helps you better manage your portfolios. We blend credit data and economic forecasting information to help you better manage risk.
The number one rule in financial services is to know your member. You'll know more than ever when you make Experian segmentation and modeling tools part of your marketing efforts. Available for both list selection and data append, our innovative applications help you understand the lifestyles, product interests, and spending habits of your best members and prime prospects.
More than one-third of Fortune 100 companies recognize Prime Performance ModelingSM as a comprehensive and integrated solution for maximizing the business value of their information. Implementing Prime Performance Modeling results in more efficient acquisition of new members and more valuable relationships with your existing members.
TrueTouchSM is a revolutionary new formula for improving your contact strategies. Now, for the first time, a predictive targeting solution is available to customize an optimal contact strategy for your marketing. TrueTouch from Experian provides a clearer picture of the attitudes, channel preferences and purchase motivators of your audience.
For more information on building member retention and loyalty through
credit solutions, call us at 888 414 1120.
For more information on building member retention and loyalty through direct marketing solutions, call us at 888 375 5716.
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