Tag: small business marketing

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Find out more about your customers and market...

In today’s digital universe, finding customers sometimes can feel like a game of “Where’s Waldo?” While there might be people everywhere, you don’t need to be a marketing guru to figure out that not all of them are going to buy from you. So what’s an entrepreneur to do...

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8 Don’ts And 1 Do – When It Comes To Marke...

Calling out the online marketing avenues that have been the most ineffective for some small businesses and...

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Bootstrap your marketing: Use mobile marketing to your...

If you’re regularly sending emails to your customers, then you might already know the value of email campaigns. With a low capital outlay required and a high potential for return on investment, email is one of the lowest-cost marketing mediums you can employ. There are, however, special considerations for...

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Don’t Take Emotions Or Pricing For Granted...

If you are trying to sell something you don't always have to appeal to your customer's logic. If you can play off of emotions, you can easily make a sale. In many cases actually appealing ot emotion is stronger than appealing to...

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Bootstrap your marketing: Be an online expert...

 It doesn’t take a ton of money to market your small business. All it takes is determination, combined with a little strategy. In this, the first of a multipart series, I’ll walk you through basic, low-cost marketing techniques that any small business can use to boost their marketing...

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Getting Maximum Use Out Of Your Summer Slow Time...

Simple tasks to take during the summer months to help your business stay on...

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Top Three Ways to Generate Leads With Social Search...

It’s a new era in social media — one where it’s not enough simply to create a Facebook page for your business and hope to attract fans. Welcome to the age of social search — and, for your small business, social marketi...

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