Why is the New Homeowner Database becoming more popular?...

Posted on Aug 27 2013 by
Experian’s New Homeowner Database offers small businesses the opportunity to target a highly profitable market that is actively looking to make purchases. This database is becoming more popular because our customers are finding that they can get their name out to new clients in the neighborhood before their competition does. Direct-mail marketing campaigns prove to be a highly effective advertising technique that allows...

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Access a World Of Insights For Small Businesses...

Posted on Feb 02 2012 by
We regularily publish white papers, tip books, interviews with small business experts and research on industry-relevant topics and issues you may find useful for your business. Be sure to visit our Small Business resource document library and download the various documents you're interested...

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Small Business Saturday – Part IV...

Posted on Oct 25 2011 by
Last year, more than 1.2 million consumers participated in Small Business Saturday. It is expected that the event will grow significantly again this year. Now is the time to start building your own momentum.  And, good place to start is with your own customer and prospect list. Use the time leading up to Small Business Saturday to collect customer information through your Website, such as email addresses, product preferences...

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Advantages of Direct Mail Marketing...

Posted on Aug 04 2011 by
A business’s success in Direct Mail Marketing depends on the type of the business and how diligently it is done. There are certain businesses that are a great fit, especially the ones that require building a local presence or presence in defined geographies. However, there are certain businesses that are not such a good fit. For example, businesses that rely primarily on internet users and have products and services that...

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Get 10 Don’t Miss Marketing Tips To Help Make 2012 A Success

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This blog is written and managed by the Experian Small Business Marketing business unit. We are dedicated to helping small businesses market smarter using targeted mailing lists, email marketing software, market profile reports, and print and mail services.

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