Tweet With the holidays approaching, there’s no time like the present to think about how to market your business to new and existing customers. Ready to ramp up your sales? Try these five quick tips for making a lasting impression this holiday season: Beef up your customer service. There’s no quicker way to turn [...]
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Nowadays social networking websites have opened the door for consumers to respond to the marketing messages with their own voice. Twitter is one of the channels where consumers have become particularly vocal about their loved (or hated) brands and businesses.
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Tweet Have you ever had that ominous hunch that something bad is going to happen – and then it does? Unfortunately, this gut-wrenching feeling is far-too-familiar for small businesses facing the complexity of information technology. By its nature, IT is a confusing, expensive and forever-changing animal. Hardware and software sometimes become obsolete within months, let [...]
Creating an email strategy for your small business – here are three key considerations.
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Tweet So you’ve created an email newsletter and a blog. You’ve filled them with relevant content, promotional offers and information about your company. Great! Now ask yourself: Can you keep up with it? Unfortunately, many small businesses find they don’t have the bandwidth to churn out new content on a regular basis. As a [...]
Tweet Wireless Computing – Don’t Let It Leave You Exposed. Small business owners – If you travel a lot or frequent wireless cafes to conduct work, read on. For those times when you’re using a public wireless network, your data is exposed to anyone who wants to sniff it out of the air with the [...]