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What’s the difference between the First Time Homebuyers an...

Posted on Oct 07 2013 by
So you’re looking for new prospects in the area and you want to start building relationships with new residents before your competition does. Both first time homebuyers and new homeowners sound like the people you should be...

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How can small businesses best use mobile marketing?...

Posted on Sep 30 2013 by
Ninety three percent of adults own a mobile phone, and by utilizing mobile marketing, this could be your portal into connecting with your customers. Your customers may be receptive to text messaging deals and use their...

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Why should small businesses still use direct mail marketing?...

Posted on Sep 23 2013 by
Small businesses who send direct mail advertisements to their customers find this to be a highly effective marketing strategy. Where emails can be deleted immediately or never even looked at, people still head to their mailboxes...

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Why is it important to append your data?...

Posted on Sep 16 2013 by
In order to get the most bang for your buck, it is important to know all as much as possible about your customers’ demographics, behavior, interests and preferences. Blindly sending out advertisements to all prospects and...

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How does Experian’s Mortgage Database work?...

Posted on Sep 03 2013 by
Property managers, real estate agents, banks and credit unions can find great benefit from Experian’s Mortgage Database to help them find leads and better understand their customers and prospects in the area. The list makes it...

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Why is the New Homeowner Database becoming more popular?...

Posted on Aug 27 2013 by
Experian’s New Homeowner Database offers small businesses the opportunity to target a highly profitable market that is actively looking to make purchases. This database is becoming more popular because our customers are finding...

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    This blog is written and managed by the Experian Small Business Marketing business unit. We are dedicated to helping small businesses market smarter using targeted mailing lists, email marketing software, market profile reports, and print and mail services.

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