Improving acquisition numbers in the current market has many benefits

Being able to streamline the process and proactively match the right consumers to the right products will reduce acquisition costs.  Consumers also benefit because it has no impact on their credit score.

Clients tell us the number one reason people abandon online applications is because they are worried they’ll be declined. What if you alleviate this concern by matching consumers to the product that best fits their credit profile at the start of the shopping process, greatly improving their chances of approval when they apply?

Experian gives you this ability with Prequalification, a powerful, consent-based credit-screening tool that provides access to individual credit data so you can proactively match consumers to the right products when they still are considering their options. Prequalification also can help to educate consumers on their credit health.

Here’s how Prequalification has changed the acquisition game for two of our clients who are prospecting online. “Experian’s Prequalification works — providing real benefits to the consumer and the marketer,” according to Ian Cohen, CEO of Credit.com. “For the consumer, Prequalification reduces the risk and fear of rejections. Plus, it helps them better manage their credit. For us, the marketer, Prequalification has facilitated targeted marketing that produces well-matched leads, fewer declines and lower acquisition costs.”

A subprime credit card issuer using Prequalification for online acquisitions said, “Experian’s Prequalification product is the perfect fit for our target market. Prequalification allows consumers, especially those with little or less than perfect credit, to see if they are qualified for one of our cards without risking a negative impact to their credit score.”

Find out how Prequalification can change your online acquisition game today. Contact us at 1 888 649 7990.

Offering new opportunities to the Underbanked Market

The underbanked, or unbanked, market represents nearly 64 million U.S. consumers who have limited or no traditional credit history. What does this mean for consumers and what are the potential opportunities in the financial services market?  Approximately 25 percent of the population could benefit from a wide range of financial products and services.

The dramatic transformation of the financial services industry requires new advances and innovation in credit strategies to respond to the growing number of underbanked customers who need to be served. At the core of these changes are real people who need financial options to manage their lives and who are critical to getting this nation back on track. Quality products and services are the key to your prospective customers’ future, enabling providers to profit while actively contributing toward improving people’s lives.

Tools to solve tough risk and underwriting challenges

Experian’s Extended View^SM score gives you the tools to solve tough risk and underwriting business challenges by offering a complete view of a consumer’s payment behavior while providing new opportunities in the underbanked space to transform consumers’ lives.

Our advanced analytics are powered by credit data, rental data and comprehensive public record attributes and allow you to:

• Give consumers cost-effective credit and financial opportunities
• Remain in regulatory compliance
• Generate new, untapped revenue streams

Let us assist you in helping grow your portfolio and develop opportunity in the underbanked market. Learn how Extended View Score can help you build your portfolio and expand your business contact us or call 1 888 683 4170.