For years, brands lacked the means to create highly relevant and meaningful interactions with their customers. Today, that has changed--and the demand has never...
Balancing holiday marketing efforts with fraud prevention requires a coordinated approach according to survey findings from 41st Parameter, a part of Experian. The survey...
Experian Data Quality, a part of Experian Marketing Services and a leading provider of data quality software and services, today published a new report...
According to Experian Marketing Services, a global provider of integrated consumer insights, targeting, data quality and cross-channel marketing, abandoned cart emails have significantly higher...
World Cup fans will be watching the 2014 games across multiple devices, often simultaneously, according to an analysis from Experian Marketing Services, a global...
Experian Marketing Services showed that email volume has increased 10 percent in Q2 2012 versus Q2 2011 according to the Experian® CheetahMail® 2012 Q2...
Experian Marketing Services is hosting its annual Digital Summit (today through Friday) at the Venetian Hotel in Las Vegas. This premier digital marketing event,...