Linking Data Becomes the Biggest Challenge for Global Marketers

Posted on Jun 01 2015 by

Confronted with a vast amount of incoming data, today’s digital marketers are facing an on-going battle to keep up. According to Experian Marketing Services’ 2015 Digital Marketer Report, the biggest hurdles and key priorities for marketers this year are dependent on having accurate, enriched data that can be linked together in a central location for a complete customer view.

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Listen to the Data: What You Need to Know About Your HELOC End of Draw Period

Posted on May 27 2015 by

Heloc

The last decade was a tumultuous financial period for Americans.

In the mid-to-late 2000s, economic activity declined rapidly and marked the largest downturn since the Great Depression. It is estimated that Americans lost nearly $16 trillion of net worth during this time. To make matters worse, unemployment rates doubled. The booming U.S. housing market plummeted along with the stock market which caused a chain reaction in exposing significant flaws within the financial ecosystem.

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Credit and Your Home Purchase: Experian Survey Findings

Posted on May 27 2015 by

Buying a home is one of the best times to know about your credit. According to a recent survey by Experian, many of those in the market for a home already know the wisdom of credit score insight. However, only half of recent buyers said they checked their credit when they first considered purchasing a home.

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Data on “Green” Vehicles Doing Car Makers A Lot of Good

Posted on May 26 2015 by

Hybrid

Every time I turn on my television, look out my window or drive into the office, I always see hybrid or electric vehicles on the road. These days it seems like almost everyone is going green.

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National Consumer Assistance Plan Is Extended as Experian, Equifax and TransUnion Settle with State Attorneys General

Posted on May 20 2015 by

Today, Experian and the nationwide credit reporting agencies announced another important step in our work to improve the credit lives of consumers and create a healthier financial ecosystem. The settlement between 31 state attorneys general and Experian, Equifax and TransUnion concludes months of productive discussions and our industry is proud of the results.

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Uncovering the Secret to Financial Literacy

Posted on May 15 2015 by

Emotional-Finance

The following article is a guest post from, John C. Linfield, Executive Director at the Institute for Financial Literacy

At the end of “Financial Literacy Month” here in the United States, it seems appropriate to take a moment and think about why we should become financially literate, and how we can use that to stay on track for the long term.

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Big Data Analyzed Right Means Big Payoffs

Posted on May 13 2015 by

People are making a big deal about big data—and it is a big deal.

It has the power to guide us in addressing some of our nation’s most pressing needs, from protecting against fraud at the checkout counter to helping families secure affordable loans that help them accomplish their dreams. And like any powerful tool, it must be deployed wisely; in the wrong hands, as Hollywood saw recently, data can be hacked.

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Highlights from Experian’s Vision 2015 Conference – Think Big

Posted on May 11 2015 by

he 34th annual vision conference far exceeded expectations.

On Monday, Experian’s North American CEO Craig Boundy welcomed conference attendees, asking everyone to Think BIG during the week.

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