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Big Data Helps Find Opportunity with Small Business Start-ups

Posted on Jul 01 2015 by

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If you were to survey American consumers whether or not they would like to be their own boss and successfully run their own business, I would imagine that a good majority would probably say yes. There is something empowering about the thought of setting your own hours and controlling your own destiny, but many people don’t actually take the steps to make that dream a reality.

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Fraud-prevention Best Practices for Online Merchants to Use for 2015 Holiday Season

Posted on Jun 25 2015 by

Today, Experian’s global Fraud and Identity business released its analysis of client transaction data from the 2014 holiday season, showing an 80 percent reduction in the number of manual reviews among online merchants using the company’s fraud and identity products and services compared with the industry average. These results and other observations indicate that a customer-centric approach to fraud prevention would be more effective for many online merchants, leading the company to recommend five best practices for online merchants preparing for the 2015 holiday season.

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CUV Remains King; U.S. Roads Get More Congested

Posted on Jun 25 2015 by

Congested

Some of my fondest memories on road trips as a child were the games we were able to play. I’m sure many kids played “I Spy” and did “Sing-a-longs,” but my go-to game was “Slug Bug” (It’s a game where you get points for spotting a Volkswagen Beetle). While it’s been quite some time since I’ve played the game, I still find myself very aware of the different types of vehicles around me.

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Healthcare Data Explosion Reveals the Need for Protection

Posted on Jun 19 2015 by

Medical Data

Health information security breaches and identity theft have become an epidemic with losses occurring across the country.

In fact, according to a recent Ponemon Institute study sponsored by the Medical Identity Fraud Alliance, medical ID theft has increased by 21.7 percent since 2013. Additionally, data from the Department of Health and Human Services indicates that health data on more than 120 million people has been compromised in more than 1,100 separate breaches since 2009.

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Using Data to Manage the Cost of Healthcare

Posted on Jun 17 2015 by

Screening

With rising insurance costs, deductibles and copays, some people struggle to afford the out-of-pocket expense that can come with seeking medical treatment. Because of this, some consumers decide not to seek treatment, which could have negative effects on their health and overall well-being.

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Summer Study Finds Travelers Overspending, Left Open to Identity Theft Risks

Posted on Jun 17 2015 by

A recent study conducted by Experian showed that a majority of vacationers overspend their budgets and rely on credit cards to provide extra funds. At the extreme end, more than half of millennial vacationers (52 percent) lean heavily on their credit cards, racking up vacation debt they’ll be repaying long after their trip comes to an end.

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Uncovering the Secret to Financial Literacy

Posted on May 15 2015 by

Emotional-Finance

The following article is a guest post from, John C. Linfield, Executive Director at the Institute for Financial Literacy

At the end of “Financial Literacy Month” here in the United States, it seems appropriate to take a moment and think about why we should become financially literate, and how we can use that to stay on track for the long term.

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Marketing: What’s Bigger Than Big Data?

Posted on May 05 2015 by

At Experian we believe that data is good. Good for our economy, good for consumers and good for society. Analytics and technology designed to help marketers put their data to use and become truly customer-centric is just one example of using data as a force for good.

The following column was written by Emad Georgy, senior vice president of development and global head of development at Experian Marketing Services, as part of a “Data-Driven Thinking” series for AdExchanger.

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