Subscribe
Marketing Forward: Marketing insight and consumer trends from Experian Marketing Services
Marketing Forward
  • About Marketing Forward
  • Back to Experian.com
  • Consumer InsightsA detailed look at consumer trends and behaviors
  • Cross-channel marketingInsights to achieve truly integrated marketing
  • Data ManagementNavigate the complexity of data linkage, quality and customer engagement
  • Digital MarketingInsights about display, email, mobile, search and social
  • ResearchThe latest consumer research reports from Experian
  • Targeting StrategiesThe methods and techniques behind successful marketing
  • UncategorizedAdd Description

Posts Tagged ‘ segmentation ’

Re-embracing the Idea of Differential Marketing

  • January 17th, 2011
  • Posted in Targeting Strategies

Implementing a differential marketing strategy is ideal in settings where there is a relatively large assortment of product categories with regular and frequent transaction volume. Where does the concept of differential marketing fit into your customer retention strategy?[ READ MORE ]

2010 American Mobile Consumer Report

  • February 28th, 2010
  • Posted in Consumer Insights

[ READ MORE ]

    The gift of holiday data

    Led by Black Friday offers, campaigns with offers in the subject line made up almost 30% of all campaigns sent between Nov 18 and Nov 24

     

    Download the Holiday marketer checklist>>

    View product/service specific blog posts

    • Experian CheetahMail
    • Experian HItwise
    • Experian Simmons

    Topics of Interest

    data management data quality Experian Hitwise cyber monday sports consumer segmentation digital marketer Experian Simmons search intelligence black friday consumer data social media marketing holiday Experian CheetahMail Facebook email marketing retail and ecommerce online behavior mobile marketing consumer research

© 2012 Experian Information Solutions, Inc. All rights reserved.   |   Privacy Policy Experian Marketing Services