Posts Tagged ‘ search intelligence ’

Google share of searches at 65% in September 2012

Google accounted for 65.26% of all U.S. searches conducted in the four weeks ending September 29, 2012 according to Experian Marketing Services.[ READ MORE ]

Hot Holiday Trends: Week of October 7th – October 14th

Experian Marketing Services releases holiday marketing trends for week of October 7th[ READ MORE ]

Experian Marketing Services releases first week of 2012 holiday marketing results

With Experian Marketing Services, retailers can now keep their finger on the pulse of digital and online trends this holiday season. Each week, Experian provides its clients a summary of holiday trends spanning consumer insights, email marketing, social media trends and mobile marketing. This week, Experian Marketing Services released its first holiday marketing results for [...][ READ MORE ]

Identifying online Black Friday shoppers

As we head into the holiday season, one of the many capabilities Experian Hitwise has is the ability to segment web-users that performed a Black Friday-related search (e.g. ‘Walmart Black Friday,’ ‘Black Friday sales,’ ‘ad for black Friday’) OR visited a Black Friday website (e.g., blackfridayads.com, Bfads.com). We analyzed data for Black Friday shoppers between [...][ READ MORE ]

Experian Marketing Services pinpoints rising social network sites

An Experian Marketing Services study shows niche social networks significantly increased market share of all visits to social sites. [ READ MORE ]

Google share of searches at 65% in August 2012

Google accounted for 65.28% of all U.S. searches conducted in the four weeks ending September 1, 2012. One word search queries increase 15% in August 2012.[ READ MORE ]

iPhone 5 ranked as 8th most popular search in US

Since the iPhone 5 went on sale last Friday, a look back at the search activity shows that the iPhone 5 announcement on September 12th caused US searches on the term “iPhone 5” to rank as the 8th most popular search query on the Internet that day. Last week, searches for iPhone 5 increased 362% [...][ READ MORE ]

Marketable U.S. Olympians that will stand the test of time

Now that the games are over and some time has passed, which U.S. Olympians are the most popular online and most attractive to marketers?[ READ MORE ]

An important step toward cross-channel marketing optimization

Digital channels, mobile technology, expanded customer choice and legislative issues have all evolved faster in the last ten years than ever before, and companies have had to update their marketing practices to keep pace and keep customers engaged. This has been especially challenging in the retail vertical as accurate customer identification can be difficult to [...][ READ MORE ]

Most searched Olympians of 2012 London games

The 2012 London Summer Olympic Games closed with a tremendous party Sunday evening, but we couldn’t resist just one more friendly competition: of the beloved athletes who led the U.S. to the most medals at these games, which are the most searched?[ READ MORE ]