Tag: retail

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3 Things Retailers Should Do Now to Ensure Holiday Sho...

There’s no question that COVID-19 has changed the shopping landscape forever. While the initial onset of quarantines and lockdowns negatively impacted brick and mortar...

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Data: The Retailer’s Key to Reopening...

2020 has been a year of change and challenges for businesses and consumers alike. With the global pandemic, we have seen stay at home...

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5 Reasons Why Direct Mail is Making an Impact with Mil...

With the growth of digital marketing and the targeting capabilities associated with online outreach, many predicted that this would mark the end of direct...

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How Mobile Location Data Can Help Retailers Shape Thei...

Retailers have always known that building a loyal customer base is the key to success. But whether they’d successfully done so or were still...

Read More How Mobile Location Data Can Help Retailers Shape Their Re-Opening Plans
For Retailers, Addressing Customers’ Challenges During...

The effect COVID-19 has had on lives around the globe is unprecedented. It’s fundamentally shifted our day-to-day routines, as well as many of our...

Read More For Retailers, Addressing Customers’ Challenges During COVID-19 Still Requires Identity
Podcast: Chico’s FAS shares how their relationship wit...

During June’s CRMC 2019 event in Chicago, I had a chance to sit down with Dan Thorpe, analytics leader at Chico’s FAS to discuss...

Read More Podcast: Chico’s FAS shares how their relationship with Experian helped them better understand their target audience
The secret sauce of retailers: Using data to compete i...

Retail is in a period of transition. In the past, when retailers wanted places to sell their products, they would open stores that would...

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Retail brands: Knowing means growing...

To set your brand apart from the competition (and thrive!), you need to get to know and communicate with your customers on a more...

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3 Tactics retailers can leverage to keep their custome...

Consumers have a plethora of opportunities and choices available at their fingertips when shopping online. Retailers have made it easier to make spontaneous purchases...

Read More 3 Tactics retailers can leverage to keep their customers amid the retail storm