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Posts Tagged ‘ procrastination ’

Catching Office Online NCAA Tournament Streamers in the Act

  • March 17th, 2011
  • Posted in Consumer Insights . Featured

According to Experian Simmons, just over 5% of all U.S. adults and nearly a quarter of adult NCAA men's tournament viewers (24%) qualify as likely online game streamers. How do you know which ones they are?[ READ MORE ]

March Madness® Boosts Streaming Video Use

  • March 9th, 2010
  • Posted in Consumer Insights

Employers have long suspected that the NCAA® men’s basketball tournament was the cause of lost productivity – not to mention bandwidth – as workers streamed games online to their computer during working hours. Experian Simmons DataStream confirms that use of streaming online video among March Madness fans rose a relative 23% from the start of [...][ READ MORE ]

    The gift of holiday data

    Led by Black Friday offers, campaigns with offers in the subject line made up almost 30% of all campaigns sent between Nov 18 and Nov 24

     

    Download the Holiday marketer checklist>>

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