Tag: Marketing technology

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Client Holiday Readiness Series: increase customer ret...

Using a comprehensive set of REST & XML based API’s, referred to as triggers, the Marketing Suite supports several different message structures to increase...

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Client Holiday Readiness Series: Key Operational Prepa...

Learn how we reinforced our technology with these key operational preparations designed to maximize your customer...

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Client Holiday Readiness Series: Enhancing systems and...

Learn how we are enhancing our systems and hardening the infrastructure so our clients can have powerful holiday season...

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Client Holiday Readiness Series: Hardening Holiday Sec...

We ensure our environment is not prone to any system weakness, so you can be confidence in the security of your data and focus...

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Data integration and omnichannel activation for seamle...

Data integration and omnichannel activation interview questions with Neustar and Experian Marketing Services resulted from their recent...

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Q&A with a DMN 40 Under 40 Honoree: Natalie Trava...

During 40 under 40 awards, Natalie Travaglione was recognized among 40 marketers under the age of 40 for their efforts in reshaping the marketing......

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Developing a mobile app? Don’t forget about SMS...

Supporting mobile apps with text messaging programs, such as SMS will help improve your customer’s mobile experience....

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PCH shifts to a customer-centric marketing model...

Watch the video to hear how Publishers Clearing House built a customer-centric marketing model to transform their...

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Experian recognized in Gartner Magic Quadrant for Digi...

Gartner recently released its latest Magic Quadrant for Digital Marketing Hubs, and we’re proud that Experian Marketing Services was named a C...

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