Email marketing

Tips and benchmarks to help you reach email subscribers more effectively.

#TrendingNow: All Hallows’ Eve or All Holiday Eve?

Posted on Oct 31 2014 by
While the upcoming holiday season overshadows Halloween, it’s not ignored by all email marketers.


Quick holiday marketing tips to boost your campaigns

Posted on Oct 28 2014 by
A sneak peek at the hot products and email themes expected this season and quick holiday marketing tips to capitalize on these trends.


What Google Inbox means for email marketers

Posted on Oct 27 2014 by
Deliverability expert Spencer Kollas shares his view on how Google Inbox affects email marketing.


#HolidayHotSheet: Mobile shopping behavior, lookbooks, countdowns and more

Posted on Oct 24 2014 by
In this week’s holiday insights, we take a look at email volume trends by industry, social and mobile shopping behavior, and more!


#HolidayHotSheet – Peak holiday shopping days and hot product

Posted on Oct 17 2014 by
See the peak holiday shopping days and when to email, plus an early look at the holiday’s hot products.


Holiday marketing secrets from your marketing peers

Posted on Oct 14 2014 by
Discover the most used and integrated channels for holiday marketing campaigns worldwide.


Multiple marketing channels, one customer

Posted on Oct 13 2014 by
To effectively interact with and engage today’s consumers, retailers need a seamless, integrated cross-channel marketing strategy across all customer touch points.


#HolidayHotSheet – Preparing for the upcoming winter season

Posted on Oct 10 2014 by
Real-time holiday marketing insights and trends: how consumers are shopping, what they are searching for and how holiday campaigns can be optimized to maximize rewards for both consumers and brands.


Big Data privacy and compliance questions answered

Posted on Oct 06 2014 by
Privacy expert, Alex Krylov, answers the most frequently asked questions about Big Data privacy and compliance affecting cross-channel marketers today.


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