Email marketing

Tips and benchmarks to help you reach email subscribers more effectively.

Hot holiday trends: week of December 2nd – December 8th

Posted on Dec 13 2012 by
Experian Marketing Services has released its holiday insights for the week of December 2nd, 2012.

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Peak Week search and email trends – a video recap

Posted on Dec 12 2012 by
Pamela Robertson covers Peak Week online traffic and email trends, and tips for the rest of your holiday email marketing campaigns.

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Hot holiday trends: week of November 25th – December 1st

Posted on Dec 06 2012 by
Experian Marketing Services has released its holiday insights for the week of November 25th, 2012. Take a look at the key findings.

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An easy opt-out process is key to protecting your email

Posted on Dec 04 2012 by
It’s important that the email opt-out process is as easy as possible. This might sound counter-intuitive, but it can be key in protecting your reputation.

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Hot holiday trends: week of November 18th – November 24th

Posted on Nov 29 2012 by

A spotlight on brand loyalty: Understanding brand loyalists and how

Posted on Nov 28 2012 by

#Twitter and #hashtags in email subject lines

Posted on Nov 27 2012 by

The holidays: family time, home-cooked meals and shopping!

Posted on Nov 21 2012 by
Dana here, getting ready for holiday shopping. While I have a variety on my list, it seems like it’s getting easier to get ideas and get what I need.

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Statistical hypothesis testing

Posted on Nov 19 2012 by
Understanding hypothesis testing mechanics and how it translates to A/B or multivariate testing will help with the study design and reading results.

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