Email marketing

Tips and benchmarks to help you reach email subscribers more effectively.

SMS: 8 rules of engagement for crafting compelling messages

Posted on Jan 10 2013 by
Use these 8 rules of engagement to help you craft compelling and effective SMS messages.

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Five ideas for incorporating Instagram into email campaigns

Posted on Jan 09 2013 by
There is no better time to begin incorporating Instagram into your email campaigns. Here are a few ways to get started.

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Hot holiday trends: week of December 23rd – December 31st

Posted on Jan 07 2013 by
Experian Marketing Services releases holiday marketing trends for week of December 23rd

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SMS compliance: What you don’t know CAN hurt you

Posted on Jan 02 2013 by
In honor of SMS’s 20th anniversary and the MMA CBP’s 7th edition we would like to provide you with some key information about mobile marketing compliance.

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Statistical significance in a testing world

Posted on Dec 27 2012 by
Here we examine why understanding the mechanics that lie beneath the phrase ‘statistically significant’ is essential when conducting tests or defending a hypothesis.

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Hot holiday trends: week of December 9th – 15th

Posted on Dec 21 2012 by
Experian Marketing Services releases holiday marketing trends for week of December 9th for email marketing and search intelligence

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Hot holiday trends: week of December 2nd – December 8th

Posted on Dec 13 2012 by
Experian Marketing Services has released its holiday insights for the week of December 2nd, 2012.

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Peak Week search and email trends – a video recap

Posted on Dec 12 2012 by
Pamela Robertson covers Peak Week online traffic and email trends, and tips for the rest of your holiday email marketing campaigns.

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Hot holiday trends: week of November 25th – December 1st

Posted on Dec 06 2012 by
Experian Marketing Services has released its holiday insights for the week of November 25th, 2012. Take a look at the key findings.

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