Posts Tagged ‘ email marketing ’
Understanding hypothesis testing mechanics and how it translates to A/B or multivariate testing will help with the study design and reading results. [ READ MORE ]
Experian Marketing Services has released its holiday insights for the week of October 28th, 2012. Take a look at the key findings.[ READ MORE ]
While we all associate the color red with Valentine’s Day, the revenue generated during this holiday is indeed very green.This holiday generates nearly $18 billion for businesses, second only to Christmas.[ READ MORE ]
Earlier in the year we asked marketers about their company’s holiday plans, and got a lot of great take-aways from the results.[ READ MORE ]
After Superstorm Sandy many marketing campaigns went out as planned and others sprung up anew. Here’s a roundup of the stand out post-storm campaigns.[ READ MORE ]
Surveyed marketers told us about their holiday marketing plans and what investments they’re making this holiday season.[ READ MORE ]
We’re taking a look at last year to inform us about the deals, coupons and discounts consumers are most likely to respond to this upcoming holiday season.[ READ MORE ]
Welcome to the first edition of Trending Now, covering the latest trends in email, mobile and social marketing. Twice a month, I’ll be bringing you a hot trend, zeroing in on it and helping you determine if this trend is something that could help build your brand or business.[ READ MORE ]
The secret to successful deliverability is not a black box, it’s just 4 simple factors: Unknown users, complaints, spam traps, engagement.[ READ MORE ]
Download the Holiday marketer checklist>>