Posts Tagged ‘ email marketing ’

Responsive design: creative and code collide to give email a mobile edge

Responsive design has shown to be a viable option to effectively optimize emails for mobile. Here are some key findings on this new approach. [ READ MORE ]

Top 10 trends in email, mobile and social marketing from 2012

A recap and key takeaways from the 10 biggest stories in email, mobile and social marketing from 2012.[ READ MORE ]

Gift guides 2.0

The 2012 holiday season brought with it a record number of marketing emails in our inboxes – according to Experian Marketing Services, the volume was 5% higher for this holiday season compared to 2011. One trend we couldn’t help but notice was the number of holiday gift guide emails. We like these examples from Crate [...][ READ MORE ]

Thinking through your email deliverability strategy

Marketers walk a fine line between what they legally can do with their email programs, and what they should do. Here are some pointers to consider before proceeding.[ READ MORE ]

Five ideas for incorporating Instagram into email campaigns

There is no better time to begin incorporating Instagram into your email campaigns. Here are a few ways to get started.[ READ MORE ]

Hot holiday trends: week of December 23rd – December 31st

Experian Marketing Services releases holiday marketing trends for week of December 23rd [ READ MORE ]

Statistical significance in a testing world

Here we examine why understanding the mechanics that lie beneath the phrase ‘statistically significant’ is essential when conducting tests or defending a hypothesis.[ READ MORE ]

Hot holiday trends: week of December 9th – 15th

Experian Marketing Services releases holiday marketing trends for week of December 9th for email marketing and search intelligence [ READ MORE ]

Hot holiday trends: week of December 2nd – December 8th

Experian Marketing Services has released its holiday insights for the week of December 2nd, 2012.[ READ MORE ]

Peak Week search and email trends – a video recap

Pamela Robertson covers Peak Week online traffic and email trends, and tips for the rest of your holiday email marketing campaigns.[ READ MORE ]