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Posts Tagged ‘ computers ’

2010 Technology Adoption Consumer Report

  • September 24th, 2010
  • Posted in Consumer Insights . Targeting Strategies

Technology has brought about immense change in the lives of American consumers. Today, eight-in-ten U.S. adults access the Internet and seven-in-ten use email and surf the web. Fully nine-in-ten adults have at least one mobile device and four-in-ten send text messages. While many Americans wholeheartedly embrace new technology and adopt it quickly, others take a [...][ READ MORE ]

Simultaneous Use of Computers and Mobile with Television

  • April 13th, 2010
  • Posted in Consumer Insights

Gone seem to be the days when the TV set was the main point of attraction in home entertainment. Today’s average home has quite a few screens that are used simultaneously and multifariously. The TV set can play the main role, become background noise, or act as a first step in a further quest for [...][ READ MORE ]

    The gift of holiday data

    Led by Black Friday offers, campaigns with offers in the subject line made up almost 30% of all campaigns sent between Nov 18 and Nov 24

     

    Download the Holiday marketer checklist>>

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