Posts Tagged ‘ Cheetahmail ’

Making your mark with a newsletter

A digital newsletter has tremendous potential for triggering the sharing of information around your dedicated consumer base.[ READ MORE ]

Do more than inform – build a community with a digital newsletter

Digital newsletters help establish personal connections with subscribers, while inspiring them to keep the conversation going with each other.[ READ MORE ]

The importance of random sampling in statistical experiments

Statistical results can lead to misguided conclusions if a sampling group is not representative of the greater population under consideration. [ READ MORE ]

Planning for holiday 2013

Description: Findings from the 2012 Strategic Accounts Holiday Analysis and recommendations for holiday 2013[ READ MORE ]

Mother’s Day – Email trends and tips

Experian CheetahMail’s Mother’s Day email highlights. Tips to help email marketers achieve success with Mother’s Day campaigns.[ READ MORE ]

Want to increase your email frequency? Know your list health!

Understanding list health is the first step in determining optimal email frequency. Here, you’ll learn key metrics to monitor to ensure proper list health.[ READ MORE ]

Email blacklisting: 5 stages to recovery

Due to an increase in IP listings as of the first of the year, there has been quite a lot of conversation lately around the Spamhaus blacklist. I would like to share with you, what I call the “five stages to recovery” after an email blacklisting. The key is to recognize that if you are [...][ READ MORE ]

Cross-channel response attribution: credit where credit is due

Understanding various revenue attribution methods and technologies to help marketers determine the best bang for their buck. [ READ MORE ]

Targeting customers for local marketing initiatives

Marketing to a local audience can be vital for certain products and services. Here, we examine strategies to identify and target local customers.[ READ MORE ]

Responsive design: creative and code collide to give email a mobile edge

Responsive design has shown to be a viable option to effectively optimize emails for mobile. Here are some key findings on this new approach. [ READ MORE ]