Academy Awards | Marketing Forward

Posts Tagged ‘ academy awards ’

Moët & Chandon® Toast to Academy Awards® Sponsorship

March 2nd, 2010
Posted in Consumer Insights

As the celebritites walk the red carpet this weekend at the 82nd Academy Awards, producers of Moët & Chandon champagne are hoping viewers at home will associate the glamorous lifestyle of the Hollywood elite with their product, which is the exclusive champagne of the Academy Awards. This is not the first year that Moët & [...][ READ MORE ]

2010 American Movie-Goer Consumer Report

February 20th, 2010
Posted in Consumer Insights

With the 82nd Academy Awards® just around the corner and only days before final voting ballots are due back to accounting firm PricewaterhouseCoopers, Experian Simmons is taking a close look at the American movie-going population. In any given month, over 56 million adults (26% of the adult population) make a trip to the cinema to [...][ READ MORE ]