Cyber Monday Sings a familiar tune harder faster stronger

Posted on Dec 07 2009 by


Posted on Dec 03 2009 by

Black Friday Data Shows Increased Marketing Activity Careful Consumer Spending

Posted on Dec 02 2009 by

Demographic and Preferences of Coffee Drinkers in America

Posted on Dec 01 2009 by

Coffee in America Coffee plays such an integral part of every day life in America that it may be safe to say that coffee helps the United States go round. In fact, fully 60% of all U.S. households use either whole or ground coffee beans at home. Experian Simmons extensively reviewed the American coffee drinker […]

Coupons Boost Holiday Sales Revenue

Posted on Nov 23 2009 by

Two-thirds of U.S. Households Use Coupons Two-thirds of American households (67%) use coupons. And while the vast majority of households using coupons (87%) say they use them to save money, 30% also say that coupons are a way for them to try out new products. Newspapers are still the number one coupon source with 70% […]


Posted on Nov 23 2009 by

Managing email subscriber expectations during the holidays

Posted on Nov 18 2009 by

Thanksgiving Turkey Dinner Preparations

Posted on Nov 12 2009 by

New Segmentation Solution: Food Lifestyle Experian Simmons is providing its clients with a new and complimentary segmentation solution: Food Lifestyle. This segmentation divides the U.S. population into five consumer segments based on eating habits and attitudes about food. (For the definition of each segment, click here.) The Food Lifestyle segmentation solution will be available with […]


Posted on Nov 11 2009 by

iPhone Email Optimization: There’s a Best Practice for That

Posted on Nov 09 2009 by

To date, more than 21 million users have the ability to check their email on Apple’s iPhone, but how do these emails render? Here are some iPhone specific guidelines to consider the next time you’re designing an email with a mobile slant. With a comparatively larger screen than most other mobile devices, the viewable area […]