Pointcounterpoint to capture or not to capture 2
Posted on May 14 2009 by Ellen Potapov
Scruff is in as men shave less
Whether a result of the cost of razor blades, the increasing popularity of Movember or a general trend in Hollywood to sport some scruff, facial hair hasn’t been this en vogue since the mid-70s.
Top 5 tips for email remarketing
Email expert Liz Gould provides best practices for integrating remarketing emails into your cross-channel program.
The $19 billion question: Who uses WhatsApp and why are they so important to Facebook?
Report shows 11% of smartphone owners are cutting out or less likely to embrace social media
New Email Append Best Practices
Posted on May 12 2009 by Experian CheetahMail Client Services
In the April 22nd issue of Clickz, Stephen Pollard urged marketers to follow established best practices and to reevaluate their ongoing strategy for addresses acquired via email append programs. I agree with many of Pollard’s comments about eAppend. Inherently, eAppend carries more risk than organic email capture methods, such as at point of sale or […]
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