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iPhone 5 and iPad Mini searches on the rise...

It’s that time of year again when Apple rumors start to surface online. Last fall it was widely (and incorrectly) speculated that the iPhone 5 would be released when instead the iPhone 4s was launched. And now, the rumors are once again driving search activity. A year-over-year trend shows...

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Developing real-time marketing intelligence...

Marketers have always struggled to target the right consumer with the right offer. And with more than 313 million people live in the United States according to the U.S. Census, the challenge is more difficult than ever. With the proliferation of the Internet and mobile technology, today’s consumer operates...

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Promote social networks to improve your next email cam...

Learn the best ways to use the top-promoted social networks like Facebook, Twitter and Pinterest to boost your next email...

Read More Promote social networks to improve your next email campaign
Unlocking the “social silo”: leveraging social insight...

How do you effectively use social insight and make it actionable for marketing efforts while maintaining a seamless customer experience with the...

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Delivering on success: Q&A with Spencer Kollas, E...

Experian CheetahMail’s Spencer Kollas discusses email inbox deliverability and the importance of subscriber e...

Read More Delivering on success: Q&A with Spencer Kollas, Experian CheetahMail global leader for email deliverability
Most searched Olympians of 2012 London games...

The 2012 London Summer Olympic Games closed with a tremendous party Sunday evening, but we couldn’t resist just one more friendly competition: of the beloved athletes who led the U.S. to the most medals at these games, which are the most s...

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How to be customer obsessed...

Businesses must actually know what customers want. It’s a big endeavor, but worth the outcome of creating true brand advocates. Here are a few insights to get you started or keep you on the right p...

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Google share of searches at 66 percent in July 2012...

Experian Hitwise announced that Google accounted for 65.70 percent of all U.S. searches conducted in the four weeks ending July 28, 2012. The combined Bing-powered search comprised 26.95 percent of searches for the month, with Yahoo! Search and Bing receiving 13.83 percent and 13.12 percent, respectively....

Read More Google share of searches at 66 percent in July 2012
The challenge of linking digital data: email, mobile, ...

Marketers today face unprecedented challenges when it comes to creating and maintaining a holistic view of their customers across their marketing ecosystem. Here are six things marketers must do to make an integrated strategy work....

Read More The challenge of linking digital data: email, mobile, social and more