Three tips you can reduce your shopping cart abandonment rate and increase revenue.
Dr. Korzenny uses data from EMS’ Simmons National Hispanic Consumer Study to look at brand the use of hair styling products among Latinos.
Key opportunities for marketers to optimize mobile marketing to target eCoupon users during the upcoming holiday season.
In the April 22nd issue of Clickz, Stephen Pollard urged marketers to follow established best practices and to reevaluate their ongoing strategy for addresses acquired via email append programs. I agree with many of Pollard’s comments about eAppend. Inherently, eAppend carries more risk than organic email capture methods, such as at point of sale or [...]
For the first time in three years, searches for ‘craigslist’ surpassed ‘myspace,’ highlighting the increasing popularity of online classifieds during the economic downturn.U.S. searches on the term “craigslist” have increased 105 percent for the week ending March 14, 2009, compared with the same week last year. This is the first time that the query has [...]
