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Five questions to ask to make mobile data work for you...

Mobile is a game changer. Here are five simple questions you can use to make mobile data work for your...

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Getting ready for Valentine’s Day email promotions...

While we all associate the color red with Valentine’s Day, the revenue generated during this holiday is indeed very green.This holiday generates nearly $18 billion for businesses, second only to C...

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Hot holiday trends: week of October 28th – November 3r...

Experian Marketing Services has released its holiday insights for the week of October 28th, 2012. Take a look at the key...

Read More Hot holiday trends: week of October 28th – November 3rd
Usable holiday marketing trends for digital marketers...

Earlier in the year we asked marketers about their company’s holiday plans, and got a lot of great take-aways from the r...

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Trending Now – How marketers use technology to quickly...

After Superstorm Sandy many marketing campaigns went out as planned and others sprung up anew. Here’s a roundup of the stand out post-storm c...

Read More Trending Now – How marketers use technology to quickly respond to hurricane Sandy
Where are you investing your holiday marketing dollars...

Surveyed marketers told us about their holiday marketing plans and what investments they’re making this holiday s...

Read More Where are you investing your holiday marketing dollars?
What you need to know about Facebook’s new Mobile App ...

Here are the top reasons Facebook’s Mobile App Install Ads is interesting and important to a...

Read More What you need to know about Facebook’s new Mobile App Install Ads
Hispanic attitudes and behaviors by socioeconomic leve...

Using data from the Simmons National Hispanic Consumer Study we explore socioeconomic level as it relates to attitudes and behaviors of US...

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Holiday discounts, coupons and deals – where to begin?...

We’re taking a look at last year to inform us about the deals, coupons and discounts consumers are most likely to respond to this upcoming holiday s...

Read More Holiday discounts, coupons and deals – where to begin?