To Free or not to Free your Free Shipping Questions Answered
Posted on Sep 14 2009 by Ellen Potapov
Three ways ecommerce marketers can reduce shopping cart abandonment
Three tips you can reduce your shopping cart abandonment rate and increase revenue.
Latinos over index in the hair styling product category: Brands make a difference
Dr. Korzenny uses data from EMS’ Simmons National Hispanic Consumer Study to look at brand the use of hair styling products among Latinos.
Holiday insights for the early bird marketer
Key opportunities for marketers to optimize mobile marketing to target eCoupon users during the upcoming holiday season.
Omniture’s Chris Parkin: Web Analytics + Email = Relevance Delivered
Posted on Sep 01 2009 by Experian CheetahMail Client Services
We’re honored to have a special guest blogger contributing to our site today: Chris Parkin from Omniture! Read on to hear Chris’ thoughts about the power of email and web analytics integrations. Email marketing continues to be a mainstay in online advertising, but a few trends are forcing marketers to be more disciplined in the [...]
Polaroid & Urban Outfitters: An Email to In-Store Photo Odyssey
Posted on Aug 24 2009 by Experian CheetahMail Client Services
This past hursday I received an email from Urban Outfitters made me positively giddy with excitement. Much to my delight, the email explained that Urban Outfitters was promoting an exclusive partnership with The Impossible Project, a group dedicated to preserving the legacy of Polaroid film. Best of all, the email explained that the two entities’ [...]
Watch Your Head!
Posted on Aug 21 2009 by Experian CheetahMail Client Services
Email design starts from the top down. If you stop and think about it, it’s a logical statement – that’s how the email loads and is presented to the user. Therefore, what you want the user to see first should be placed at the top of the email to grab their attention and inspire interaction. [...]
Every marketer’s must-have report
The 2013 Digital Marketer Report contains trend information, predictive benchmark data and analytical insight needed to maximize digital marketing opportunities and return on investment.
