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Gift guides 2.0...

The 2012 holiday season brought with it a record number of marketing emails in our inboxes – according to Experian Marketing Services, the volume was 5% higher for this holiday season compared to 2011. One trend we couldn’t help but notice was the number of holiday gift guide emails....

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Thinking through your email deliverability strategy...

Marketers walk a fine line between what they legally can do with their email programs, and what they should do. Here are some pointers to consider before...

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Cyber Monday more influential across channels this hol...

This 2012 holiday season recap includes analysis and insights on the top performing retail sites and the most effective channels driving online...

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CNBC World features EMS: technology and the hyper-conn...

Bill Tancer was featured on CNBC World; he shared EMS data and insights with a global broadcast audience originating from the 2013 Consumer Electronics Show....

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SMS: 8 rules of engagement for crafting compelling mes...

Use these 8 rules of engagement to help you craft compelling and effective SMS...

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Five ideas for incorporating Instagram into email camp...

There is no better time to begin incorporating Instagram into your email campaigns. Here are a few ways to get...

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The Paleo diet is top 2013 diet search...

With so many New Year resolutions about losing weight, many Americans have turned to the Internet to help. See what diets they’re searching f...

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Hot holiday trends: week of December 23rd – December 3...

Experian Marketing Services releases holiday marketing trends for week of December...

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SMS compliance: What you don’t know CAN hurt you...

In honor of SMS’s 20th anniversary and the MMA CBP’s 7th edition we would like to provide you with some key information about mobile marketing compliance....

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