About Suzanne Blackburn

Website: http://www.experian.com/marketing-services/marketing-services.html

Profile: Suzanne Blackburn is PR Manager for Experian Marketing Services and contributes articles on business and consumer trends, news coverage and research on the Marketing Forward blog. Suzanne works with Experian executives and thought leaders to articulate our point of view in the market through a variety of channels including speaking engagements, press releases, bylined columns and social media. Suzanne joins Experian Marketing Services from the agency-side, specializing in public relations, media relations and thought leadership for business-to-business companies within the data, marketing, retail and media verticals. Outside of Experian Marketing Services, you can find Suzanne exploring New York City parks, food and events. Follow Suzanne on Twitter at @SuzBlackburn.



Posts by Suzanne Blackburn

Help Experian Marketing Services take home the gold in cross-channel marketing: Vote now!

Posted on Jul 30 2014 by

Our Cross-Channel Marketing Platform is a contender for the People’s Choice Stevie Awards for Favorite New Products, a feature of the American Business Awards in which the general public can vote for their favorite new products and services.

Experian Marketing Services takes home three Stevie Awards at the American Business Awards

Posted on Jun 20 2014 by

Experian Marketing Services’ Client Summit and The Digital Marketer: Benchmark and Trend Report were recognized among more than 3,300 nominations nationwide at the American Business Awards.

Back-to-school shopping continues past August

Posted on Jun 06 2014 by

According to research from Experian Marketing Services, waiting to shop until the school year starts, has become more common in recent years. Bill Tancer, General Manager of Global Research at Experian Marketing Services, talked to CNBC about this trend in an interview with CNBC.

Email marketing wins the gold [Infographic]

Posted on Feb 07 2014 by

According to Experian Marketing Services’ 2013 Email Market Study, 99 percent of marketers currently use email to engage and reach their customers. This annual analysis calls attention to growing trends, stats and proven best practices within email marketing during 2013. For example, we found that more marketers are using responsive design within their email campaigns, […]

The Relevancy Group recognizes top email service providers

Posted on Jan 28 2014 by

Experian Marketing Services is named a “Ring Leader” among enterprise email marketing services providers in the report and cited as a top ESP vendor in creative and strategic services, security features, dependability, account servicing, integration and deliverability.

Device recognition technology advances marketing suite

Posted on Jan 27 2014 by

AdTruth extends Experian Marketing Services’ digital and mobile ad targeting and measurement services to any Web-enabled device, further strengthening our linkage and cross-channel marketing capabilities.

Experian Marketing Services featured in research firm’s Customer Life Cycle marketing report

Posted on Dec 23 2013 by

Experian Marketing Services’ cross-channel marketing platform cited in a new report from Forrester Research for “a clear vision and strong commitment toward data-driven, customer first marketing…”

EMS on Bloomberg Radio: Bill Tancer discusses hot products, key consumer trends to watch

Posted on Nov 21 2013 by

Bill Tancer joins Bloomberg Radio to discuss what hot product trends mean for retailers and marketers.

Ashley Johnston honored as 40 Under 40 Winner for second consecutive year

Posted on Nov 19 2013 by

The annual awards program recognizes companies, talent and initiatives that have influenced and advanced the marketing industry while making an impact on client businesses.

The link between data relevance and accuracy, and consumer trust: a Q&A with Rick Erwin

Posted on Oct 11 2013 by

We sat down with Rick Erwin, president of Targeting at Experian Marketing Services and a board member of the Direct Marketing Association (DMA), to explore two issues impacting the data-driven marketing industry today: data accuracy and consumer privacy.