The building blocks of customer satisfaction

Posted on Nov 26 2013 by
Organizations should work to improve data quality to increase customer satisfaction, especially in the call center environment.


4 steps to help improve marketing data quality

Posted on Aug 26 2013 by
Marketers should look for ways to clean data to ensure accurate analytics and intelligence. Here are 4 steps marketers can take to clean data and create a data quality strategy.


Five quick tips for cleaner customer data and improved marketing

Posted on May 28 2013 by
Marketers should implement a data quality strategy to improve the effectiveness of campaigns and enable better communications with consumers.


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