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With the upcoming Facebook IPO launch on Friday, we have updated a previous post based on US data showing the impact Facebook has online with its growth over the years. Here are 15 stats for the May 18th IPO: Facebook.com received 9% of all US Internet visits in April 2012. Facebook.com received more than 1.6 [...]
Experian Hitwise recently launched AudienceView which provides a timely solution that delivers a complete view into to the behaviors of your most valuable customers and prospects in order to drive better marketing decisions. Engaging today’s consumers requires brands to connect in a meaningful way to build a lasting customer relationship. AudienceView integrates the world’s largest [...]
With retailers extending deals even sooner during the Thanksgiving holiday week, Peak Week took on even greater importance as online stores saw tremendous success across online traffic and email transactional activity for Thanksgiving Day, Black Friday and Cyber Monday.
For the first seven years of studying online holiday shopping behavior, Experian Hitwise has been accurate in predicting the peak day for online traffic to retail sites. Here’s a look at what we’ve seen historically and what we’re predicting this year.