About Jennifer Fein

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Posts by Jennifer Fein

Data collection – privacy tradeoff

Posted on May 09 2014 by

First published on Marketing Forward Asia Pacific. This week is Privacy Awareness Week (#PAW2014). I think about Privacy all the time, so it is great to have my twitter feed flooded with the topic and more people paying attention. I especially think about the line between creepy and convenient, a very thin line marketers must […]

Change-of-email notifications essential for Yahoo users in China

Posted on Aug 08 2013 by

Have customers in China? They may soon be changing their email addresses. Don’t lose their subscriptions in the process.