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Most searched Olympians of 2012 London games...

Posted on Aug 15 2012 by
The 2012 London Summer Olympic Games closed with a tremendous party Sunday evening, but we couldn’t resist just one more friendly competition: of the beloved athletes who led the U.S. to the most medals at these games, which...

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Finding Creditworthy Customers...

Posted on Aug 07 2012 by
In today’s marketplace it is crucial for lenders to strategically target creditworthy consumer segments for lending opportunities. Using VantageScore segmentation and insights from AudienceView, we can look at the online...

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Family Travelers Seek out Deals and Packages...

Posted on Aug 06 2012 by
Catering to families is a smart strategy for many in the travel industry, and there’s growing evidence that even in these tough economic times the family vacation has become more important than ever—with families working...

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“Moonrise Kingdom” gaining traction across marke...

Posted on Jun 11 2012 by
Wes Anderson’s latest film was initially released in just four theaters – two in LA and two in NYC. The popular auteur’s summer-grower quickly broke the record for largest-per-theater North American gross for a live action...

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Summer movie race: The Avengers takes lead...

Posted on Jun 08 2012 by
This summer, Marvel’s The Avengers has taken an early lead in box office gross and concurrently in volume of searches. In its opening week (5/5) the picture yielded a volume of searches 182% higher than Snow White and the...

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Super PACs: Colbert Drives Interest in Political Process...

Posted on Feb 16 2012 by
"The positive impact of “The Colbert Bump” has been bestowed upon the political process this election cycle. In launching “Americans for a Better Tomorrow, Tomorrow" (May/June 2011), the 501(c)(4) organization “The...

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“The Forgotten Man” Drives Online Art Frenzy...

Posted on Feb 14 2012 by
Art doesn’t often create a stir online, but artist Jon McNaughton’s controversial piece “The Forgotten Man” has done just that. The Rachel Maddow Show used the painting, which depicts President Obama standing on the...

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Jason Wu Collection Drives Visitors to Target.com...

Posted on Feb 13 2012 by
Following mysterious tweets from @TargetStyle in early October, Target announced a partnership with fashion designer Jason Wu who became well-known after designing the 2009 Inaugural Ball gown for First Lady Michelle Obama. The...

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10 Key Statistics about Facebook...

Posted on Feb 07 2012 by
As Facebook Inc. filed for its initial-public-offering last week, now is the perfect time to examine the website’s performance online and how its audience compares with that of other social networks. Given the expected $75...

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